Ready to build a beautiful brand for your business, or maybe it’s time for a brand refresh?
If you’re struggling to communicate what your business has to offer to the world or you need some focus and clarity on how to present your brand this design lab is for you.
Perfect for individuals, business partners or small teams, the Brand Design Lab consists of 4 jam-packed face-to-face workshop sessions that will journey you through the brand-building process.
You’ll create a complete vision for your business and brand, which will give you the confidence to implement your strategy with clarity, consistency, and impact.
To kick-off our sessions, we’ll determine your short and long-term business and branding goals, your collective and individual strengths, purpose, and values and what success looks like to you.
We’ll brainstorm the best business names if you don’t yet have one, build out your unique brand personality, your perfect client avatar(s), and how you’re going to stand out from the crowd.
And finally, we’ll finish off with your irresistible services, products and packages and how you’re going to deliver to and delight your customers!
Here’s what you’ll takeaway:
- An understanding of how to create a brand that will attract the people you most want to serve.
- A clear understanding of your unique selling proposition, your message and how you can share that with your target audience.
- The ability to really know your personal and business values and strengths and how to leverage these on a daily basis.
- Why your story is important and how to share it with others as a way to build trust with your potential clients.
- The know-how to set and achieve your goals (and how to break them down into small actionable steps).
- Deeper insights into your branding visuals and how they align with your branding positioning including what colors, imagery, photography, language and social platforms you should be using.
- A visual Pinterest board that you can take and share with your designer and developer to build the brand you love.
- A business and brand plan that you’ve built during our time together to guide you forward.
Here’s how we’ll work together:
- You’ll receive some juicy pre-work and questionnaires to answer before each of our sessions to help guide us along and make the most of our time together.
- Each of the four-session will focus on a different area of the business from your values and purpose to your brand personality and identity to your customer experience and product mix.
- We’ll work collaboratively to uncover important insights and help define your brand vision.
- You’ll have access to email communication with us between sessions, so we can answer any questions that may arise.
This workshop series is delivered face-to-face in Lagos. If you require ongoing support or implementation, we can design that on an as-needed basis.
Email us to schedule your free no-obligation meet and greet call with a consultant so we can answer any of your questions and see if the brand design lab is right for you.